Site is latest subsidiary of Beck Inc.
With stories like The Daily Caller’s JournoList scoops and Big Government’s Shirley Sherrod video, a new generation of conservative news websites have driven traffic this summer, so it didn’t come as a huge surprise that Glenn Beck, fresh from staging a march on Washington, announced he was getting in on the action and launching one of his own.
After all, with President Barack Obama’s job approval ratings slipping to the low 40s and Republicans poised to make big gains in November, it’s a good time to be right-leaning on the web.
Continue ReadingIn July, conservative blogs climbed to the top of Technorati’s political blog ranking for the first time, pushing the Huffington Post to the fifth slot (though HuffPo continues to be the top-ranked blog overall). Sites like The Daily Caller and Big Government, both of which have launched in the past year, have given momentum to a conservative presence on the web led by the Drudge Report and bolstered by Michelle Malkin’s four-year-old Hot Air.
But the significance of The Blaze, Beck’s news and opinion site launched Monday under the editorship of former Breitbart TV editor Scott Baker may be not so much in what it says about the conservative media’s growing online footprint as in the seemingly endless possibilities of multi-media self-promotion.
A website staffed by four people is relatively small beer in the scope of Beck’s $32 million media empire, with its foundation in publishing and radio. Even his three-year contract on Fox News, for which he is probably most famous to the wider public, only brings in $2 million – half of what he made through his other digital enterprises in the last fiscal year, according to Forbes.
But The Blaze will offer Beck another level of the kind of cross platform promotion that he has elevated to a high art, according to Michael Harrison, publisher of Talkers magazine.
“These are all different segments of that which is Glenn Beck which will work in harmony together to cross-promote each other, and to put money in his pocket,” Harrison said. “He’s not typical, but he’s a model that others will strive to emulate – the 21st-century multimedia star who is not just books or radio, but all media in synergy with each other. It’s creating new concerns how contracts are being drawn up.”



















Readers' Comments (101)
reddog449 Party: Libertarian
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Read all 101 comments in our forumBeck has as much right to start a website as George Soros has to bankroll Media Matters. I think it's called the first amendment- written by founding fathers to protect unpopular speech that the government doesn't like. It's like tv or radio , don't like it , change the channel.!!
Beck is what Walter Matthau said about Jack Lemmon in the movie, Grumpy Old Men: a ****.
From what I have seen and heard, a bunch of angry, mostly white liberals, out of touch and step with most Americans are very fearful of Beck. Because Beck has shaken the sleeping giant called middle Amercia.
After Beck's, "I have a Scheme," weekend long infomercial in DC, you would have to be a real idiot to not know he only wants to continue enriching himself.
So he was right, it wasn't all about politics, even though the only speakers he would allow were conservative politicians, it was all about the money!
Conservapedia was a miserable failure because their website was all about lies. This new website will also be a miserable failure. People come online because they want the truth, not more MSM propaganda Kool-Aid from down the rabbit hole.
How's Ed Schultz and his empire doing? Hate just doesn't sell like it used to.
Did anyone catch Glenn Beck on Fox News last Sunday?
If so, did you see the part where he explained why he changed the Honor Rally from a political to a religious event?
Beck said God told him to change the political rally into a religious event.
I don't suppose that the inabilty of donors to write off political contributions on their taxes had a single thing to do with it?
Beck used charitable contributions intended for America's veterans to fund this lack luster, insipid excuse for a rally.
It became a religious rally in order to facilitate donor tax write offs.
St. Beck makes a very poor Ted Haggard, as if we needed another one.
Beck is a hypocritical opportunist !
The fact that the legions of scared, disillusioned white folks are flocking to this baby faced cry baby is evidence of the intense desire to find a public leader who will confirm popular prejudices.
After years of frustration as the masses of ignorant white folks searched high and low to find an unscrupulous leader who will cater and pander to bigotry and ignorance, the savior has at last been found. The fact the new leader is a baby faced cry baby is irrelevent in the general relief and exhilaration at finding someone to facilitate mindless hate.
Hey, you take the best you can get !
Large numbers of scared white folks desperately want a leader who will tell them the things they want to hear -- regardless of reality.
Hey! Maybe Beck is the Anti-Christ!
Another hit piece on Beck. They act suprised at his success. The wave will come crashing in November!
See Beck in this great video clip:
http://gocl.me/9yJvsT
or
http://videocafe.crooksandliars.com/heather/countdown-st-beck-wreck' title='http://videocafe.crooksandliars.com/heather/countdown-st-beck-wreck
'>http://videocafe.crooksandl...
Here is St. Beck in another great video clip:
http://gocl.me/9mZFmo
or
http://videocafe.crooksandliars.com/heather/grifter-glenn-beck-thanks-god-600000-donat' title='http://videocafe.crooksandliars.com/heather/grifter-glenn-beck-thanks-god-600000-donat
'>http://videocafe.crooksandl...
And, here is a typical Beck acolyte in another great video clip:
http://gocl.me/9tKYSI
or
http://videocafe.crooksandliars.com/heather/glenn-beck-rally-attendee-exposed-obama-ra' title='http://videocafe.crooksandliars.com/heather/glenn-beck-rally-attendee-exposed-obama-ra
'>http://videocafe.crooksandl...
How's Keith Olbermann's ratings doing? Hate just doesn't sell like it used to.
News sources like Politico,Huffpo.NY-times,Washington Post, and the MSM have a problem with the truth. Beck believes to tell the truth no matter how it effects the political scene, truth is important. I don't want socialists in the federal government spending my tax money on their ideas and trashing Capitalism. I didn't hear any negative spin when Politico spun of the Washington Post.
Wow LSM sure has their panties in a bunch over old Glenn don't they? Care to do a little reporting and give us another point of view such as how many Soros has to name one. I thought reporters were to cover both sides of a made up story? Laughable.
Wow LSM sure has their panties in a bunch over old Glenn don't they? Care to do a little reporting and give us another point of view such as how many Soros has to name one. I thought reporters were to cover both sides of a made up story? Laughable.
What's wrong with Beck having a website?
Have you seen the website of your local doctor, attorney, car dealer, town or White House or Congressman?
Everyone has them...so what's the point.
Jimmy Swaggart > Glen Beck
the first post talks about the first amendment right to free speech.... interesting that he doesn't also mention freedom of religion...... let them build the mosque!!
beck should take a leadership role and tell his followers to only buy american made products....he can help bring back jobs and prosperity back to our country
loucockwell-
Your comment about "angry, mostly white liberals" should read "angry, overwhelmingly white liberals" ..... I can only assume you missed the day-of coverage of the Beck rally from liberal bloggers and press. The phrase "overwhelmingly white" appeared in almost 100% of the postings, even in the "writings" of "authors" not previously known to have been JournoList members. Uncanny!
Glenn Beck=Elmer Gantry=Lonesome Rhodes
the libs always show us of whom they are afraid. Good for Beck he is so needed in this country filled with traitors. It is very refreshing to hear a man who loves this beautiful land and I hope he's getting stinking rich. Up to now it was the country hating bunch that were filling their pockets. Did you see this clown yesterday? Good thing they shot him dead, you can also thank Al Goreleon for driving this clown over the edge. Al was laughing all the way to the bank for a long time. I hope that people see him for what he is! finally!
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